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Explainer video on how to set up the Google Pixel on Mundpay

The tutorial walks through connecting Google Ads to Mundpay step by step, on the dashboard itself. It works as a visual companion to the article, which lays out the same path in text for anyone who would rather read or needs to check one step later.

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Quick answer

If you want to track your conversions with precision and track your traffic campaigns, setting up the Google Ads Pixel is essential. Follow the step-by-step guide below to complete the integration in just a few minutes.

How to set up the Google Pixel on Mundpay

If you want to track your conversions with precision and track your traffic campaigns, setting up the Google Ads Pixel is essential. Follow the step-by-step guide below to complete the integration in just a few minutes.

Step 1: Where to find the Pixel area on Mundpay

  1. Access your Mundpay dashboard.
  2. In the sidebar menu, click on Products and select the product you want to configure.
  3. Click on the Pixels tab and then on the Add Pixel button.
  4. Select the Google Ads option.

Note: To complete the configuration on Mundpay, you will need two pieces of information: the Pixel ID and the Conversion API Token. Let's get them from Google Ads in the next step.

Step 2: Creating the Conversion Action in Google Ads

Open your Google Ads dashboard in another tab and follow the path:

  1. In the top/side menu, click on Goals > Conversions > Summary.
  2. Click on Create conversion action (or on the + New button).
  3. Select the category you want to measure (such as Purchase or Initiate Checkout).
  4. Set value settings and click on Create and continue.
  5. On the next screen, choose the Manual setup option and click on Finish.

Step 3: Getting the codes inside Google Ads

After saving your new conversion action, Google will generate the codes we need:

  1. Click on Save and continue and look for the Event Snippet option.
  2. Click on Event Snippet and copy that entire block of code (text) that Google will show you. Paste it temporarily in a text editor for ease.

How to identify the data in the copied code?

  • Pixel ID: It will be located right after the term send_to. It is a code that usually starts with AW- followed by several numbers.
  • Conversion API Token (Label): It is the second part of the code that appears right after the Pixel ID slash (ex: AW-123456789/ABCDE-12345-xyz).

Step 4: Finalizing the installation on Mundpay

Now, go back to the Mundpay tab where the Google Ads window was left open:

  1. In the Pixel ID field, paste your Pixel code (the one that stays next to send_to).
  2. In the Conversion API Token field, paste the corresponding conversion tag/label.
  3. Name your Pixel: Give it a title for internal organization (ex: Google Ads - Main Product).
  4. Activation Environment: Choose where events should fire (ex: Checkout, Thank You Page, etc.).
  5. Click on Save Pixel.

All set! Your Google Ads pixel is installed, configured, and ready to track your events. Time to scale!

Updated on: 11/06/2026

If your integration is already live, use this part to check what usually slips through: duplicate event delivery and signature verification. That is where almost every silent failure lives.

Wellington VicenteGlobal Payments Specialist

FAQ: Frequently asked questions on Google Ads pixel

Where do I start to configure the Google Pixel on Mundpay?

Access your Mundpay dashboard, go to the Products menu, and select the desired product. Click on the Pixels tab and then the Add Pixel button. Select the Google Ads option. To complete the configuration, you'll need the Pixel ID and the API Conversion Token from Google Ads.

How do I create a conversion action in Google Ads?

In the Google Ads dashboard, go to Goals, Conversions, and Summary. Click Create conversion action or the New button. Select the category you want to measure such as Purchase or Checkout initiation. Set the value configurations, click Create and continue, choose Manually, and finish.

Direct response marketing is to general advertising what a rifle is to a shotgun: one aims at the buyer, the other scatters and hopes.

Dan Kennedy Source: idea developed in Magnetic Marketing. Paraphrased by the editorial team.

Where do I find the Pixel ID in the code that Google generates?

After creating the conversion action, look for the Event Snippet option and copy the code. The Pixel ID is located right after the send_to term. It's a code that usually starts with AW followed by several numbers, uniquely identifying your Google Ads account for tracking.

What is the Conversion API Token and where is it located?

The Conversion API Token is the second part of the code that appears right after the Pixel ID slash, in the format AW-123456789 slash ABCDE-12345-xyz. This token allows integration between Mundpay and Google Ads to send conversion data automatically and accurately.

How do I complete the installation on Mundpay?

In Mundpay's Pixels tab, in the Pixel ID field paste the code that sits next to send_to. In the Conversion API Token field, paste the corresponding tag. Name your Pixel with a descriptive title, choose the Activation Environment as Checkout or Thank You Page, and click Save Pixel.

Does the Pixel start working immediately after saving?

Yes, after saving the Pixel on Mundpay, it's ready to track events. Your Google Ads Pixel will be configured, active, and working to capture conversion data on the pages and environments you selected. You'll see conversions reflected in Google Ads in real time.

Which activation environment should I choose for better tracking?

You can choose multiple environments such as Checkout or Thank You Page. For maximum accuracy, it's recommended to activate on Thank You Page since this is the exact moment of confirmed conversion. You can select multiple environments if you want to track different stages of your sales funnel.

A good integration is noticeable precisely because it never shows up: the sale lands, access opens and nobody files a ticket. Follow the steps to the end, including the part that looks obvious.

Wellington VicenteGlobal Payments Specialist

In short

How to set up the Google Pixel on Mundpay: If you want to track your conversions with precision and track your traffic campaigns, setting up the Google Ads Pixel is essential. Follow the step-by-step guide below to complete the integration in just a few minutes.