Quick answer

This guide details how to create a complete Upsell, Downsell strategy and how to install redirection scripts and buttons in your page builder, Atomicat.

How to configure my Upsell? (Atomicat)

Complete Guide: Upsell, Downsell, and Scripts Funnel (Mundpay + Atomicat)

This guide details how to create a complete Upsell, Downsell strategy and how to install redirection scripts and buttons in your page builder, Atomicat.

Prerequisites

  • Main product configured in Mundpay.
  • Pages for Upsell 1, Upsell 2 and Downsell 1 created in Atomicat.
  • Logged in to both platforms.

Creating Your Funnel Strategy

Phase 1: Upsell 1 Configuration (Mundpay)

  1. Create Strategy: Go to "Products" > "Upsells" and click "Create Strategies".
  2. Upsell 1 Data: Name the strategy, select the type and fill in the Upsell 1 page link. Save to advance.
  3. Configure Redirection (Destinations): Select the product and offer that Upsell 1 is selling. Set where the customer will be sent: If the Customer ACCEPTS (buys) the offer: Insert the redirection link to the Upsell 2 page.* If the Customer REJECTS (does not buy) the offer: Insert the redirection link to the Downsell 1 page.*
  4. Adjust Buttons and Scripts: Configure the buttons and advance. You will have two scripts to copy (Redirection and Buttons).

Script Installation (Upsell 1 - Atomicat)

  1. Install Script 1 (Head - Redirection): Copy the first script, go to Atomicat, create an element (catblock) and paste the script in the created element.
  2. Position the catblock in the direction where you want to place the button.
  3. Install Script 2 (Body - Redirection): Go back to Mundpay, copy the second script.
  4. Go back to Atomicat and create an element (catblock).
  5. Paste the script from (body) in the second element (catblock) right below the Head element.
  6. Save the changes.

Phase 2: Upsell 2 Configuration (Mundpay and Atomicat)

  1. Create Strategy: Repeat Step 1 from Phase 1, creating a new strategy for Upsell 2.
  2. Upsell 2 Data: Configure title, strategy type and the Upsell 2 page link. Advance.
  3. Configure Redirection: Configure the product and offer. In this case, we suggest that in Upsell 2, both the accept button and the reject button point to the Thank You Page/Deliverable of the product.
  4. Install Scripts and Buttons: Repeat Steps 5, 6 and 7 from Phase 1 to install the redirection scripts and button scripts on your Upsell 2 page.

Phase 3: Downsell 1 Configuration (Mundpay and Atomicat)

  1. Create Strategy: Repeat Step 1 from Phase 1, creating a new strategy for Downsell.
  2. Downsell Data: Configure title, strategy type and the Downsell page link. Advance.
  3. Configure Redirection: Configure the product and offer.
  • Accept: If the lead accepts the Downsell, direct them to the Thank You Page/Deliverable.Reject: We recommend that, if they reject, you direct them to the Upsell 2 Page (for a new sales attempt).Install Scripts and Buttons:
  1. Install Script 1 (Head - Redirection): Copy the first script, go to Atomicat, create an element (catblock) and paste the script in the created element.
  2. Position the catblock in the direction where you want to place the button.
  3. Install Script 2 (Body - Redirection): Go back to Mundpay, copy the second script.
  4. Go back to Atomicat and create an element (catblock).
  5. Paste the script from (body) in the second element (catblock) right below the Head element.
  6. Save the changes.

Phase 4: Conclusion

  • Save all changes in Atomicat and Mundpay. Your Upsell and Downsell strategy is now fully functional.

Updated on: 09/02/2026

The first order is rarely where the profit is. What decides the month is how much the same customer buys after it.

Wellington VicenteGlobal Payments Specialist

FAQ: Frequently asked questions on upsell with Atomicat

What do I need to have ready before starting to configure the upsell?

You must have your main product configured on Mundpay and the Upsell 1, Upsell 2, and Downsell 1 pages already created in Atomicat. It's also necessary to be logged in simultaneously to both platforms to copy scripts and configure redirects correctly throughout the process.

How do I start the Upsell 1 strategy on Mundpay?

Go to Products, click on Upsells, and then Create Strategies. Name the strategy, select the type, and fill in the link to the Upsell 1 page. Then configure the redirects for where the customer will go if they accept or reject the offer. The system will generate two scripts that you need to paste in Atomicat.

Every customer who comes in through a small offer can climb the entire value ladder. The first order is not where the money is, it is where the relationship starts.

Russell Brunson Source: the Value Ladder concept, in DotCom Secrets. Paraphrased by the editorial team.

What are the two scripts that Mundpay generates?

Mundpay generates a Redirect script (Head and Body) that manages where the customer goes after accepting or rejecting the offer, and a Buttons script that creates the Accept and Reject buttons. Both must be carefully copied and placed in Atomicat by creating catblock elements.

How do I install the redirect script in Atomicat?

Copy the first script (Head) from Mundpay, go to Atomicat, create a catblock element, and paste the script. Position the catblock where you want the button. Then copy the second script (Body), create another catblock element just below the first one and paste it there. Finally, save the changes.

What should I do when the customer rejects Upsell 1?

In the Upsell 1 configuration, you set that the customer be redirected to the Downsell 1 page if they reject the offer. This provides a second chance to sell with a reduced offer, trying to recover the customer who didn't accept the main offer with a lower value.

Where should I send the customer after Upsell 2?

In the Upsell 2 configuration, it's recommended that when accepting or rejecting the offer, you add the link to the Thank You Page or Deliverable of the product. This closes the sales funnel and takes the customer to access the content, regardless of whether they bought the upsell.

Do I need to install scripts on all three pages?

Yes, it's necessary to install the scripts from each strategy on their respective pages. Upsell 1, Upsell 2, and Downsell 1 need to have their redirect and button scripts configured in Atomicat. After installing all of them, save all changes in both Atomicat and Mundpay so your funnel works perfectly.

Average order value rises through the offer, not the price. One well placed order bump changes the month without you touching a single line of the ad.

Wellington VicenteGlobal Payments Specialist

In short

How to configure my Upsell? (Atomicat): This guide details how to create a complete Upsell, Downsell strategy and how to install redirection scripts and buttons in your page builder, Atomicat.